Privacy Policy

The South Florida Standard (“we,” “our,” “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at southfloridastandard.com, use our services, or interact with our content across platforms.

By using our website, you agree to this Privacy Policy. If you do not agree, please do not use the site.

1. Information We Collect

We collect information in several ways to help us provide a better reader experience.

a. Information You Provide

We may collect personal information that you voluntarily provide, including:

  • Name and contact information (such as email address or phone number)
  • Submissions to forms (tips, feedback, or newsletter sign-ups)
  • Comments or messages you post
  • Application information for employment, internships, or freelance work

b. Information Collected Automatically

When you visit our website, we automatically collect certain data:

  • Device information: IP address, browser type, operating system, and settings
  • Usage data: Pages viewed, time spent on the site, referring URLs, and links clicked
  • Cookies and tracking technologies: We use cookies, pixels, and similar technologies to enhance functionality, personalize content, and analyze site traffic.

You can control cookie preferences through your browser settings. Disabling cookies may affect certain features of our site.

c. Information from Third Parties

We may receive information about you from third-party services, such as analytics providers, social media networks, or advertisers, to help us better understand our audience and improve content delivery.


2. How We Use Your Information

We use the information we collect to:

  • Deliver, maintain, and improve our website and services
  • Personalize your reading experience
  • Communicate with you (including newsletters, alerts, and inquiries)
  • Analyze traffic and usage patterns
  • Support advertising and sponsorships in a privacy-compliant way
  • Protect against fraudulent or unauthorized activity
  • Comply with legal obligations and enforce our Terms of Service

3. How We Share Your Information

We do not sell or rent your personal data.

We may share limited data only in the following circumstances:

  • With service providers who help us operate the website, send emails, or analyze traffic
  • With advertisers and analytics partners in aggregated or anonymized form (never personally identifiable)
  • For legal reasons, if required by law, subpoena, or government request
  • In the event of a merger or transfer, if ownership or control of the South Florida Standard changes

4. Cookies, Analytics, and Tracking

We use Google Analytics, Meta Pixel, and other tools to collect anonymous data about how users interact with our site. These tools use cookies or similar technologies to gather information like:

  • Pages visited
  • Time spent on pages
  • Referral sources and device types

This helps us measure engagement, improve usability, and deliver relevant content.

You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.


5. Email Newsletters and Subscriptions

If you subscribe to our newsletter or updates, we collect your name and email address to send you periodic communications.

You may unsubscribe at any time using the link in any email we send.

We use reputable email delivery partners (such as Mailchimp or ConvertKit) that comply with major privacy laws, including the GDPR and CAN-SPAM Act.


6. Your Privacy Choices

You have the right to:

  • Access or correct your personal information
  • Opt out of marketing or data analytics cookies
  • Request deletion of your personal data where applicable
  • Withdraw consent for processing when legally required

To exercise these rights, contact us at privacy@southfloridastandard.com.


7. Data Security

We implement reasonable technical and organizational safeguards to protect your personal data from loss, misuse, and unauthorized access.

However, no system is completely secure. You use the site at your own risk.


8. Children’s Privacy

Our content is intended for a general audience and not directed at children under 13 years old.

We do not knowingly collect personal data from minors.

If you believe we have inadvertently collected such information, please contact us at privacy@southfloridastandard.com, and we will delete it promptly.


9. Links to Other Websites

Our articles may link to third-party websites or embedded content (such as social media posts or YouTube videos).

We are not responsible for the privacy practices or content of those sites.

We encourage you to review their privacy policies before providing personal information.


10. Advertising and Sponsored Content

We may display advertising or sponsored content that helps fund our journalism.

Any such material will be clearly labeled.

Advertisers may use cookies or tracking pixels to measure campaign performance, but we do not share personally identifiable information without consent.


11. International Visitors

Our servers are located in the United States.

If you access the site from outside the U.S., you consent to the transfer and processing of your information in accordance with U.S. laws, which may differ from those in your country.


12. Changes to This Policy

We may update this Privacy Policy periodically.

When we do, we’ll revise the “Effective Date” above and post the new version here.

Significant changes will be clearly communicated to users or noted within our newsletter.


13. Contact Us

If you have questions, concerns, or requests about this Privacy Policy or our data practices, contact us.